Each year, The Brit Awards are the musical event of the year.
Big Group and McCann partnered to create a campaign promoting Mastercard's Priceless activation.
I was involved in the creation of the key visuals for the digital campaign which included website takeovers, social media strategy, Snapchat filters etc.
As well as being part of the conception for the digital campaign, I was also in charge of the O2 interior branding; pushing and developing the campaign from the general public areas to the VIP bar and the VIP suites.
Design, OOH, Digital, Social, Print, Branding